Mark Meyers

“Our ability to understand each other is only as good as the definition we share on each word.”

Michelle Murray

“[Concept models are] a great way for stakeholders to understand the impact of the change they’re considering.”

Nick Vaughan

“Part V on how to create business definitions is the best. The examples are great.” 

Keri Anderson Healy

“Well done! This is the book I’ve been wanting for years. Now people can truly apply SBVR for real-world problems.”

Gladys S.W. Lam

“You need precision and consistency in every business communication. The more you focus on it, the more you will see the value of the techniques presented in this book.”